Trade Show exhibit design - Playboy
"Big Results with No Cost of Ownership"
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Playboy
Custom Exhibit
Jan 2008 / Apparel/Footwear

Playboy’s licensed apparel line attends three major apparel shows each year. DisplayWorks designed a custom rental exhibit that reflects Playboy’s company brand, while allowing them no direct cost of exhibit ownership. The structure resembles a retail environment displaying all of their current apparel line. There is a comfortable seating area towards the rear of the booth and one entrance area in the front where sales orders are written. In front of the booth is a small stage with well-known models signing autographs.






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