DisplayWorks partnered with Vans, a southern California based skate and lifestyle footwear and apparel brand, to translate their brand image into a retail environmental presence for the European consumer market. The result was a 3,500 sqft, three level retail space on the fashionable Carnaby Street in London. Vans asked DisplayWorks to create a smaller version of the successful Caranaby Street store for their domestic retail mall program. DisplayWorks designed and produced a 1,700 sqft retail roll-out concept for the Vans store in Mesa, AZ., which has now become the retail standard for over 150 Vans mall based retail locations across the US.
DisplayWorks managed the project in both the US and UK, and delivered a unique brand environment for an iconic southern California brand.