Custom iPad App for Trade Shows Triples Lead Totals for Skincare Company

A luxury skincare product company, was exhibiting at the American Academy of Dermatology (AAD) show which is the largest of its kind. The company was looking for a way to showcase not only the quality of their skincare products, but how they would benefit a dermatologist’s practice and increase their ROI.

DisplayWorks Digital Media team developed iPad and Touchscreen Apps featured in the trade show setting that showcased our client’s various product lines. The App also incorporated lead capture, consumer education, eMedia delivery, full reporting of users areas of interest and a Potential Practice Revenue Calculator.

Custom iPad Apps for Trade Shows

The Revenue Calculator allowed attedees to enter specific information on their client base to demonstrate the potential revenue that they could generate by adding these skin care products to their practice. The end result — these customized tradeshow apps tripled our clients lead totals from the previous year at AAD and helped provide the sales team with valuable information to better service their customers.

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