
"Store Environment Translates the Brand to Tradeshow"




Dr. Martens
Environment
Jan 2006 / Apparel/Footwear
The flagship Portland store has helped to promote the Dr. Martens lifestyle and brand philosophy to a larger consumer base. The new, branded retail environment helped to redefine the Dr. Marten’s brand image in America. Subsequently, the store environment was translated to their trade show exhibit and retail fixture program, by DisplayWorks.
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